Unlinked Brand Mentions
We find places where your brand, products or content are mentioned online without a link, and turn those mentions into backlinks.
Broken Link Building
Broken Link Building That Turns Lost Links Into Yours
Across the web, authoritative sites link to pages that no longer exist. Those broken links are a poor experience for readers and a problem for site owners, and an opportunity for you. We find them, match them with relevant content on your site, and offer site owners a helpful replacement.
Why it works
The Benefits of Broken Link Building
Because you're solving a real problem for the publisher, broken link building earns genuinely editorial links, often on pages that once linked to your competitors.
Links earned by being helpful
You're fixing a problem for the site owner, which makes them far more receptive than a cold pitch.
Reclaim lost link equity
Links that once pointed to a competitor's dead page can point to your live, relevant content instead.
Relevant by design
Every replacement is matched to the context of the original link, so it fits naturally.
Works in any niche
Wherever there's an established web of content, there are broken links waiting to be found.
How it works
How Our Broken Link Building Process Works
01
Opportunity discovery
We scan authoritative sites in your niche for outbound links pointing to dead pages.
02
Content matching
We match each opportunity with the most relevant page on your site, or recommend content worth creating.
03
Outreach
We contact site owners to let them know about the broken link and suggest your content as the replacement.
04
Verification & reporting
We confirm every new link is live and report the details to you.
Who it's for
When to Choose Broken Link Building
We work with businesses around the world, from our base in London. Not sure which service fits best? We'll recommend the right mix on a free strategy call.
Talk to a link building specialistSites with strong guides, tools or resources
Competitive niches where fresh link sources are scarce
Brands building a long-term, natural link profile
Businesses whose competitors have let old content lapse
FAQ
Broken Link Building FAQs
Common questions about our broken link building service
Not always. An existing page on your site is often a great replacement. Where there isn't a good match, we'll recommend content that would be worth creating.
Because you're helping them. Broken links hurt their readers' experience, and offering a relevant, working replacement makes it easy to fix.
We use SEO crawling tools to scan authoritative sites in your niche for dead outbound links, then review each one manually for relevance.
Keep exploring
More Link Building Services
Most campaigns combine several link types for a natural, resilient backlink profile.
Guest Posting Services
We place expert-written articles on respected publications in your niche, each with a natural, contextual link back to your site.
Niche Edits & Link Insertions
We add your link to existing articles that already rank and attract traffic. It's one of the fastest, most cost-effective ways to gain authority links.
Get started
Ready to Grow Your Organic Traffic?
Link building is a long-term investment. Done properly, it delivers more traffic, stronger rankings and greater brand authority year after year.
01
Book a Free Strategy Call
Spend 30 minutes with our SEO experts reviewing your current backlink profile.
02
Get Your Tailored Proposal
A step-by-step campaign plan with target publications, timelines and clear pricing.
03
Launch Your Campaign
Once you approve, we handle everything, so you can focus on your business while we build your authority.
New client offer
New clients get a free backlink audit worth £250, including a full review of your link profile, competitor analysis and link opportunity research.
Get Started Today